Genre Analysis: Posters


ToneThe tone is serious because it mentions a well-known serious topic of tobacco and addiction. 
DictionDictation is formal and short. It includes its bold statement and doesn’t feature slang. 
ContentThe poster is talking about the connection between vaping and tobacco. It is a well-known fact that tobacco is unhealthy for us. The main topic is how vaping is still the same as tobacco therefore having the same unhealthy effects on us. The poster tells teens to get help to “start their quit” on vaping. 
Style/FormatThe style is visual, with placing the cigarette and vape side by side in a hand. This shows how the poster wants people to connect them and realize that they’re the same. It has short sentences that are basic. They don’t feature much information other than the hotline for help and the statement of vaping being the same as tobacco. 
Expected mediumThis genre could appear anywhere in public and even on the internet as an ad. This poster would be most effective somewhere in public as a poster/ billboard or even as an ad on the subways because of its simplicity. 
AudienceThe target audience for this poster is teens. Vaping is most common in teens and the poster references that by saying “Just for teens.” to let them know the hotline is meant for them and is welcoming. The use of “just for teens.” makes it so that teens can reach out and feel understood about their addiction. 
PurposeThe purpose of the poster is to bring awareness. It’s not meant to be something full of detail and information with sources. This specific poster is trying to warn teens that vaping is just as serious as cigarettes and unhealthy. It has the phone number to help provide a solution. 
ToneThe tone is considered serious and informative. 
DictionDiction in the poster is very formal and serious. 
ContentThe poster’s main message is to highlight the different ways that everyone can help slow down the spread of COVID-19 through the many options it mentions. It also says why we should do these things to slow the spread because covid can “spread from person to person.” First solution it provides is to stay at home if you’re not feeling well. The next preventative measures it tells people to take is to wear a face covering, practice social distancing of 6 feet and to wash your hands often. 
Style/FormatThe style of this poster is that it uses long sentences that are descriptive to show the specifics of what is considered safe. It also has short sentences that give the bigger picture of the same preventative measures without the specific details. 
Expected mediumThis specific poster can appear in hospitals where many people go when they’re feeling sick and especially during COVID when hospitals were hotspots for covid. 
AudienceThe audience for the poster is the community and the general public. COVID-19 had affected everyone at the time and one major message that people wanted to convey to the public is to stay home to stop the spread.
PurposeThe purpose of the poster was to tell the public ways to slow down the spread of COVID-19. During the height of the pandemic, many hospitals and health centers were overwhelmed with the amount of people visiting these places to receive help. The poster helps provide ways to prevent infection and help the medical centers catch up and be less overwhelmed.
ToneThe tone used in this poster is informative,  casual and optimistic.  
DictionThe diction in this is informal. It tries to be welcoming to the idea of eco-friendly.
ContentThe poster wants its audience to see how easy it is to change our habits to a more eco-friendly lifestyle one month at a time. It suggests that every month we change one thing in our lives that can reduce the impact we have on the earth such as buying a reusable water bottle and switching to non-toxic cleaning products. 
Style/FormatThe format of this poster is that it uses short sentences that almost feel more like bulleted points for each month. The pictures that are included help show what each action has the potential to look like and the connection it has to the things we know to have potential to affect Earth. 
Expected mediumThis poster can be seen somewhere such as a community center or at a school because of its instructions that are informative and the nature of suggestion it provides. 
AudienceThe audience of this poster is directed towards people living in apartments and even some of these changes are directed towards the general public. For example, reusable water bottle nad opting out of junk of mail are not targeted towards people in apartments. But, changing the air filters and wrapping the water heater can be considered targeted towards them. 
PurposeThe purpose of the poster is to promote an eco-friendly lifestyle through small changes that add up. The poster says “one small change at a time can make a difference!” This enforces a positive and optimistic attitude that it can be easy to “go green.” 

Commonalities and differences between the three texts

ToneThe first and second poster have similar tones of being serious, especially dealing with health topics. Something to be noticed is that topics that deal with health issues tend to be more serious. The second and third poster share an informative tone about their topics and help provide ways to help out. 
DictionThe diction in the first two posters are more serious and formal. Despite the lack of sentences in the first poster, it still provides a formal tone with its punctuation. This can also be a common trait found in health related posters because the third poster’s dictation is more informal compared to the first two. 
ContentIn two posters, it discusses recent health topics that affect people. The third poster is more of an environmental issue. In all three posters, the content urges its audiences to change for the better. 
Style/FormatAll three posters used images to help the audience make connections to the topics. In the last two posters, the style includes longer sentences compared to the first poster. 
Expected mediumAll three posters can be found in different places. The first poster is good for a subway ad because of its simplicity, whereas the second and third poster are not because of their informative tones. Though, the three posters are able to be found in popular public areas. 
AudienceThe audience differs for each poster.The first poster’s audience is teens. Both the second and third posters have the general public as their audience but also have a more specific audience. The second poster’s specific audience is those who have to go outside and should focus on the measures that are stated to avoid the spread. The third poster’s specific audience is people who live in apartments. 
PurposeAll three posters aim to bring awareness and change to their topics. 
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